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Creating a new energy marketplace

Welcome to our Initial Token Offering

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VLUX Tokens: Unlocking cheaper electricity through P2P energy trading and data exchange

We’re on a mission to bring energy bills down to 0. By combining deep learning AI with blockchain, we want to improve access to affordable, green energy through the Verv trading platform and empower consumers to safely and securely monetize their household energy data in order to offset electricity costs.

Verv IoT: Smart Home, Smart Trading

The AI-based smart hub, Verv, which can obtain a comprehensive and real-time overview of the electricity consumption of a home, forms the basis of our platform. By combining this with blockchain technology, our aim is to provide a secure and transparent ledger through which energy can be traded on a p2p basis and electrical data can be exchanged in a new-form marketplace which empowers the consumer.

Crucially, the specialised AI used in our Verv smart hub provides us with the opportunity to add a unique layer of intelligence to the energy trading process. With an ability to predict the supply and demand of energy of a home, our intention is to ensure trading is done at optimal times, securing the best prices.


Reduced electricity costs

As electricity costs continue to rise, we want people with renewable energy sources to be able to sell excess power directly to their neighbours at an affordable cost. We intend to make this possible by using AI forecasts on consumption determined by the Verv hub to trade energy at optimised times.


Improved access to low carbon energy

The industry is seeing a significant increase in the uptake of microgeneration which can be attributed to more affordable pricing. Whilst the trading platform can incentivise consumers to invest in renewable technology, crucially, it provides those without the means to purchase the technology an opportunity to consume green energy at an affordable price directly from their peers.


Bringing rise to the energy prosumer

We believe the Energy industry should not be exempt from the prosumer-led economy. Empowering energy consumers to become prosumers by generating, storing and selling their own energy is very much at the core of our mission as we aim to make the current centralised framework more flexible.


Exchanging data for electricity

Having partnered with data sharing ecosystem, Ocean Protocol, our aim is to create a new-form marketplace whereby consumers can safely and securely monetize their electrical household data in the form of money off of their energy bills. Consumers will be empowered to sell their data to who they want, for as long as they want, should they choose to take part.


The Token

Token Allocation

  • 70 Public
  • 10 Reserved
  • 20 Company

Funds Allocation

  • 47 Engineering, Software, R&D
  • 8 Legal Costs
  • 10 Subsidised VHHs
  • 21 User Acquisition & Customer Education
  • 5 Contingency
  • 9 Ongoing Operations & Admin

As Seen On

See All Press

Existing Blockchain Integration

The Verv team are spearheading a number of exciting projects in the p2p energy trading space with the support from multiple government grants and are helping to inform UK regulatory board Ofgem around p2p regulation using the results from its pioneering projects.


The launch of a p2p energy trading community on social housing in the UK

In February 2018 we began implementing the UK’s first blockchain-based p2p energy trading community on social housing at Hackney’s Banister House Solar. The field-trial, delivered in collaboration with Repowering London, saw the UK's first p2p physical trade of energy take place in April 2018. The aim is to provide cheaper energy to the community's residents and in turn inform further roll-out across the UK and in turn Europe with a focus on social housing.


Proof of concept: national simulation of our p2p solution

Having begun collecting data in early 2017, we began to simulate the Verv p2p solution across the UK in October 2017 using this data. Supported by Innovate UK’s Energy Entrepreneur’s fund, the Verv p2p framework and its AI-based predictions around energy consumption have been developed. These predictions are also being designed to take into account AI prognosis around cloud cover and opacity, using satellite data to anticipate when renewable energy like solar PV will be maximised.

VLUX Advisors

Board & Advisors

The board and advisors are made up of widely cited academics, advocates and commercial players in both the blockchain and energy space.

Trent McConaghy

Founder of BigchainDB and Ocean Protocol

Trent has been involved in AI research for two decades via two start-ups and a PhD. Currently, Trent focuses on the development of AI and blockchain technology at Ocean Protocol which aims to democratize AI data, and BigchainDB, a decentralized database. Trent also works on Token Engineering and advising governments on AI and blockchain projects.

Bruce Pon

Founder of BigchainDB and Ocean Protocol

Ocean Protocol are pioneering blockchain technologies that give people more control in a new data economy. Previously, Bruce helped to build a dozen bank and industry startups in Europe, Asia and the Americas while working with leading companies such as Mercedes-Benz and Accenture. Bruce is an investor/advisor to several startups.

Darius Sit

Managing Partner at QCP Capital

Darius is Managing Partner at QCP Capital, a Crypto-focused trading firm based in Singapore. He started his career as a Macro Trader at Dymon Asia Capital, one of Asia’s leading hedge funds. He was most recently at BNP Paribas managing the Asia FX & Bonds book out of New York, Sao Paolo and Singapore.

Prof David Shipworth

Professor at UCL Energy Institute

David Shipworth’s fields of expertise include modelling occupant influences on energy use in buildings and the impact of smart metering on energy use in the built environment.

Ewald Hesse

Head of Grid Singularity

Ewald Hesse leads the Grid Singularity venture. He has extensive experience in the energy sector and acute interest in distributed business models. He served as regional director at Andritz Hydro and is the Vice President of the Energy Web Foundation.

James Cameron

Chairman at Verv

James is the chairman of ODI, the UK’s leading think tank on development matters. He is the founder and former chairman of Climate Change Capital and a former member of both the UK Prime Minister’s Business Advisory Group and the GE Ecomagination Board.

Sharon Baylay

Non Executive Director at Verv

With a career in the tech sector that spans three decades, backed by extensive commercial and marketing expertise – most notably, board positions at Microsoft and the BBC, Sharon received the Microsoft Chairman's Award for sustainable innovation from Bill Gates in 2004, then moved onto work for the BBC Executive Board as Director of Marketing, Communications and Audiences.

Francis Griffiths

Non-Executive Director at Verv

Francis Griffiths is the VP of Sales and Marketing Worldwide at National Instruments, a multinational company with global operations and revenues in excess of $1.2bn.

VLUX Leadership


The Verv leadership team are forward-thinking and experienced, with considerable expertise in the development and execution of cutting-edge technology, whilst also maintaining a consumer-first and green vision.

Peter Davies

CEO & Founder

Peter is a serial entrepreneur and Electrical Engineer. Prior to establishing Verv, Peter founded Austin Consultants, specialising in test automation for the likes of Rolls-Royce and a leading F1 team. He then set-up Green Running, specialising in Energy consulting in the commercial and industrial space, working with restaurants and hotels to substations. He won Innovator of the Year at the 2016 Business Green Technology Awards.

Maria McKavanagh


Nominated by Computer Weekly as one of the top 50 Most Influential Women in Tech, Maria was previously at NASDAQ data acquisition specialist National Instruments, where she was responsible for a multi-million pound sales territory. Maria holds an MEng degree in Electronic Systems Engineering.

Michael Jary

Managing Director

Michael comes from a background in IoT, new business build and strategy with a focus on the energy industry. He recently joined from SSE where he was the Director of Connected Homes and previously Head of Strategy. He began his career as a management consultant with Accenture.

Steve Foster


With over 20 years experience in senior financial roles mainly in the energy sector, Steve has worked for organisations that include EON UK, Welsh Power Group and B2B energy supply business Opus Energy Ltd. where he was the Financial Director.

View Team


Verv are a team of machine learning experts, Blockchain specialists and Energy enthusiasts in the utility sector who are combining their innovative AI tech with blockchain in order to create an optimised peer to peer energy trading solution.

Andy Baliou

Lead Blockchain Developer

Thomas Clarke

Team Lead Blockchain

Lionel Ward

Deep Learning Specialist

Alex Mcintosh

Front End Team Lead

James Davis

Head of UX

Jon Dennis

Head of Machine Learning - Disaggregation

Matt Mottram

Lead Data Scientist - Condition Monitoring

Edward Burnell

Data Scientist

Irina Timoshenko

Data Scientist

Aistis Stankevicius

Data Scientist

Cong Zhang

Blockchain Data Engineer

Konstantin Dimitrov

Innovations Engineer

Imtiaz Chowdhury

Technology Manager

Gavriel Landau

Blockchain Project Manager

William Martin

Data Scientist

Kingsley Gomes

Android Developer

Adam Makhfoudi

iOS Developer

Alexander Nicholson

Head of Investment

Jeffrey Elliott

Crypto Specialist Community Manager

Yi Jean Chow

Blockchain Product Manager

Anas Almharat

Blockchain Data Scientist

Sam Fiddis

Blockchain Developer

Niki Davies

Marketing Manager

Rebecca Haworth

Communications Manager

Vlux Team Photo